TRADE MARKETING MANAGER- FMCG

Job Reference: DMSRH7082

Salary:

Salary per: Annum

Job Duration:

Job Start Date:

Job Description

AMICUS RECRUITMENT has one of the best opportunities within the FMCG sector and due to continued growth my client is looking for a Trade Marketing Manager- Why? It is the company! as simple as that really! the brands; their success within the market and their success- quite simply; it is unrivalled. However, to succeed there you must be really switched on; commercial ; engaging and be able to get buy in both internally with stakeholders and externally with Customers.

In this role; you will obtain invaluable exposure to the sector- particularly within the Healthy Foods sector. ( Their brand portfolio is fantastic with some iconic brands- Trust me ! ) Anyone who has worked for my client and succeeded has gone on to other roles within the company and they have some of the best activations in the marketplace.

In this role, you will report to a personable and fair Commercial Marketing Manager who has been very successful in the company- been promoted on several occasions and will give you the support and autonomy to succeed. There will be clear deadlines in place, but it is very much about driving sales.

The Role

This role is all about driving best in class execution and trade marketing plans including distribution, visibility and trade marketing initiatives.

In this role, it is all about building strong working relationships with all key stakeholders and you will be the point of contact for agencies and oversee event management details including production schedule, delivery, branding, staffing and display builds.

** To be considered for this position; you must have experience in trade marketing or brand marketing within the FMCG sector. This is a must. *

Key Deliverables:

· Planning, coordination & evaluation of all promotional and visibility activity at outlet level, in line with brand plans.

· Develop & brief in quarterly objectives to trade teams to ensure delivery of brand KPIs. Track and monitor KPIs and create assets to assist with KPI execution.

· Creation & Management of all POS, visibility tools, trade listings and consumer activations in the on & off trade.

· Compile insightful monthly & quarterly sales & trade marketing reports, outlining progress Vs brand KPIs and Rate of Sale.

· Successful management of trade and consumer led events in the on & off trade, overseeing agency management.

· Co-ordinate training of trade teams in display, tastings and product information for all the portfolio.

In addition:

· Experience in driving successful trade partner marketing programs

· Strong consumer knowledge, coupled with clear commercial acumen

· Excellent communicator and team player who sets clear goals, leads by example and adopts a collaborative approach

· Ability to interact convincingly with internal and external stakeholders and decision makers

· Strong leadership skills with the ability to coach, develop and build a team to strive for excellence

Key Requirements

· At least 2 years’ experience within licensed trade and/or marketing role within the drinks industry.

· A proven team player with an excellent customer service approach.

· Ability to work on own initiative, with strong planning and organizational skills.

· Ability to sell, influence and build strong working relationships.

· Strong IT and numerical skills.

Should this position be of interest to you, please forward your CV to Denis Mac Sweeney at or alternatively give Denis a call on 087 977 2742.

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